Scripting
The moment it sounds like your telesales people are reading
a script you lose.
Why can't companies translate what they are selling into the
hope prospects expect? Why don't supervisors or managers know
what their reps are selling? Why is it so difficult for most
organizations to build hope around a needs based telemarketing
script implemented in a consultative dialog?
Do you incorporate a selling points checklist used to create
an introduction that grabs prospects attention, creates urgency
to purchase today? Can your TSR's get an answer today with
a well timed trial close?
We design scripts with appropriately timed questions which
probe for emotional need and provide information which creates
conviction and belief in the product prompting clients to
ask for the order.
The telesales offer should be presented and timed around
a close. We develop objection busting matrixes and FAQ's providing
the quick reference required for timely closing.
- Needs Based
- Consultative Dialog
- Selling Points checklist
- Intro/Trial Close/Create Urgency
- Probing for emotion/need
- Create belief/conviction
- Presentation/offer
- Close
- Upsell
- Cross Sell
- Wrap up
- Overcoming Objections
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